10 Good Practices for Facebook Pages

The best recommendations to apply to your Facebook page: how to respond and interact with users to customize the photo page and photostrip, organize your posts and create a page bienvenida.un comfortable and attractive to your followers. Here are some tips on how to respond to questions and comments, plan your publications and customize your page.

Build an interesting page with information fresh, clear and orderly. Remember that your page, but pleasant and conversational, remains the image of your business, so deserves the care. Follow these 10 best practices for Facebook Pages and give a more professional look to your social network space.

1. Talk of "heart to heart." That the dialogue with the followers of your site is friendly and direct. Call them by their names, they know they are talking to a person who listens and responds.

2. Always answer. It's the best way to move to the participation and show your fans that are very important for your business. Facebook is a social network, people often feel more confident to talk, so the least you expect someone to comment or post is that you pay attention.

There will be negative comments as well. Do not delete them, unless it is spam or abuse, you can answer and explain your point of view.

3. Provides solutions. The Facebook pages often accumulate many comments, complaints and suggestions about products and services. Your fans expect to find a more direct response. You can move the query to the appropriate office or advise on how to solve problems related to your business.

4. Share information. It is clear that the updates are the key element in a page, but not everyone always wants to read about you. You can change and publish content related to your sector. For example, you could comment on news, contests and items of general interest to your users.

We recommend balancing the publication of promotional content with others to generate dialogue.

5. Order your Photostrip. This strip of photos is located at the center of your page. Pay a little attention, since plasma your activity as a timeline. Hidden images irrelevant.

6. Plan your content. Publishes original content, relevant and motivating for people who follow your page. You can set a weekly schedule and vary the type of publication in text, links, photos, videos and notes. It is advisable to automate the content or copy from other platforms.

Think for a moment: Who are the people who follow you?, What would interest them most? Build your list of fixed issues and how often content and publish, at what times and style you will use.

Remember that very frequent updates and repetitive end up tired and can frighten those who follow you.

7. Customize your URL. For your Facebook page easier to locate and remember, put a name to identify this long instead of code that no one will ignore.

This option is only active for pages with more than 25 followers. Enter here and select your page. Assign a name and if available will be as follows:



8. "Landing page" (Landing Page). Facebook lets you choose the page (tab) will be the first to see your visitors. You can choose the information page or the wall of news, but you can also encourage you to design a custom page to welcome your promotions or report.



9. Terms of Use. Set the rules of your site to encourage respect in your community to avoid obscene and discriminatory comments.

10. Customize your photo page. Put the logo is the most common practice among companies. If you consider that this area receives more exposure to the view of users, you can take to add the theme of your advertising campaign or change the image at a time and include custom logos, for example related to local festivities.

This is our selection of 10 best practices for Facebook Pages, if you know others, discuss them here!